We are Amongst the Best Data Detectives in Marketing - Learn how to do online Marketing with Weezle and Strategize better!

If your marketing team is not using data and the best data in the market, custom to you and your business... schedule a demo with us today to see how we can help your brand grow!

The best marketing strategy is the best storytelling strategy. Getting great insights from data can tell a great story as well, if you know how to read and listen to it however.

• Many people (and marketing agencies) struggle to understand data even when it's beautifully visualized.

Here are three ways to turn your data collection into becoming a data detective, best in the business.

1. Become a Data Zoomer at first glance.

1.1 Zoom out and see the big picture. Ask, what are the most important trends or correlations you've found? What is the story the data is trying to tell me? You might even reference yourself as the 'ten thousand foot viewer' at this point of data reading.

1.2 Second, you will want to zoom in. Show the nuggets towards your trend hypothesis or zoomed out data.

1.3 Third, share the story of trend (zoom out) and for example (zoom in) to help your case in why you want to focus more on this strategy.

1.4 Fourth, try to tell the story the other way around. Here is what we found (zoom in) and it is important because it validates the trend (zoom out).

1.5 Repeat this for all findings you want to strategize towards.

2. Become the expert and data detective.

2.1 Learn the detective story first. The problem you're trying to solve. The body for example.

2.2 You go searching for more proof and data sources.

2.3 Finding the vital clue (key insight) to create a better conclusion / solution.

2.4 Create a solution to the problem. Following the clue / lead and identify the killer.

3. Now, be a data sceptic and try to poke holes in it to make sure.

   
   

   3.1 Find the gaps in your data or data points that don't make sense. Maybe there is something else causing this?

   
   

   3.2 Question how this data could be questioned as fake news or valid. What alternatives could we figure out from this? Is there something that can't be measured?

Now that we know how to use data to help tell a story, use this to help strategize something that will actually work. Ps. if you don't have data, use your competitors data that are doing things better. If you need help with this... Schedule a call and we will show you our data storytelling process.

All this information was created by or inspired by unknown sources / ai help for copy. If you feel this is infringes on copy written material, we will help by taking this down just let us know. For educational purposes only. Not affiliated with Weezle.com or Weezle Marketing.