Guide to Using OpenAI ChatGPT for Copywriting in 2025 // Weezle Marketing Experience
- WZL
- Jul 23
- 3 min read
(Ps. Weezle loves using OpenAi - GPT as one of our Eight options of Copywriting Ai Tools we use)
Key Takeaway: With over 800 million weekly users, ChatGPT has become the go-to AI writing assistant for everyone from marketers to entrepreneurs. This guide reveals why it's revolutionizing content creation, how to harness its power, and expert techniques for crafting high-converting copy.
🌟 Why 1 Billion People Use ChatGPT (2025 Stats)
The Content Creation Revolution
ChatGPT's explosive growth to800M-1B weekly usersreflects its transformative impact:
Time Savings
Generates first drafts 10x faster than manual writing
20% of US adults now use it for work tasks
Quality Enhancement
GPT-4.1's 25,000-word context handles complex projects
Multimodal outputs (text+images+audio) streamline workflows
Cost Efficiency
Marketing agencies report 60% cost reduction in content production
Small businesses compete with enterprise-level output
"We went from 5 blog posts/month to 30 without adding staff - ChatGPT handles research and drafting so we focus on strategy." - Content Director, Tech Startup
Who's Using ChatGPT? (And Why)
User Type | Primary Use Case | Benefit |
Marketers | Ad copy & social posts | 5x more A/B test variations |
Bloggers | SEO-optimized articles | 3x faster publishing |
Entrepreneurs | Business communications | Professional tone at scale |
Agencies | Client content production | Serve 2x more accounts |
💻 How to Use ChatGPT for Copywriting: Step-by-Step
Getting Started in 5 Minutes
Access Options
Web: chat.openai.com
Mobile: iOS/Android apps
API: For automated workflows
Craft Your First Prompt
plaintext
"Act as a senior copywriter. Create a 300-word blog intro about [topic] for [audience] using [tone]. Include: - Hook - Pain point - Solution tease - CTA"
Refine Outputs
Request revisions ("Make it more conversational")
Ask for multiple versions
Specify length/formatting
Advanced Features for Power Users
Custom Instructions: Set default tone/style
GPT-4o Multimodal: Generate images with text
Memory: Recall brand voice across chats
Data Analysis: Upload files for research
The Washington Post's Heliograf AI generates thousands of news stories monthly - proving AI's scalability
✍️ 7 Expert Prompt Formulas for Killer Copy
1. The "PAS" Framework (Problem-Agitate-Solve)
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"Write a Facebook ad for [product] using PAS:
1. Identify the problem: [describe]
2. Agitate the pain: [emotional impact]
3. Present solution: [product benefits]
Keep under 125 characters."
2. SEO-Optimized Blog Posts
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"Create a 1,200-word blog post about [topic] targeting [keyword].
Structure:
- H2 headings with LSI keywords
- 3 statistics from 2025
- FAQ section
- Internal links to [URLs]
Tone: [authoritative/casual]"
3. Email Sequence Generator
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"Develop a 5-email nurture sequence for [audience] about [offer].
Include:
- Subject lines (under 50 chars)
- Preview text
- Body copy with storytelling arc
- CTAs increasing in urgency"
4. AIDA Sales Page
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"Write a sales page using AIDA framework:
Attention: [hook statistic]
Interest: [benefits list]
Desire: [social proof]
Action: [urgency-driven CTA]
Include power words and sensory language."
5. Brand Voice Training
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"Analyze this brand voice sample: [paste text]
Extract:
- Tone adjectives
- Sentence structure patterns
- Frequently used words
Apply these to new copy about [topic]."
6. Multimodal Social Posts
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"Create 3 Instagram carousel concepts about [topic]:
1. Text: [caption + hashtags]
2. Visual: Describe accompanying image
3. Audio: Suggest background track mood"
7. Editing & Expansion
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"Improve this draft: [paste text]
- Strengthen hooks
- Add transition phrases
- Incorporate [brand] keywords
- Ensure Flesch score >70
Output tracked changes."
🏆 5 Pro Tips from Top Copywriters
The 3×3 Method"Generate 3 versions of 3 approaches - the AI often suggests angles you'd never consider."
Negative Prompting
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"Write a product description without: - Generic adjectives ('amazing') - Passive voice - Exclamation points"
Hybrid Workflow
AI generates 80% draft
Human adds 20% personality/stories
Prompt Chaining
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"First, list 10 headline ideas for [topic]. Then, expand the best 3 into full outlines. Finally, write the first draft of option 2."
Voice Consistency
Save successful prompts as templates
Use Custom Instructions for brand guidelines
🚀 Getting Started Today
Experiment with 3 prompt formulas
Bookmark this cheat sheet
Join ChatGPT creator communities
Iterate based on performance data
"The best ChatGPT copywriters treat it like a junior creative partner - directing, refining, and enhancing rather than replacing human ingenuity." - Marketing AI Institute
If you are wanting someone to write ai copywriting for you, Hire a company like us... Weezle Marketing!
They can help with converting or launching your website, which you can see some of their happy client work / portfolio at Weezle.com
Make you content that you can share on your website / socials. They can even help edit your videos with really quick turnaround times.
Manage your social strategies and manage social accounts.
They can do it all for you basically shown through our funnel here.